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Month: June 2025

Software Is Chewing the World into a Uniform Pablum

Software Is Chewing the World into a Uniform Pablum

Do you remember when the Internet was good? When it was a fun and creative space for individual expression, and not the wasteland of tedious memes, unsolicited ads, and crappy AI-generated images, endlessly scrolling by on our feeds, that it has become today?

If you used the Internet in the late 90s/early 00s timeframe and think that in that time period, it was a more enjoyable place than it is today, then you are not alone. Here’s a reddit thread where a user shares that same viewpoint: I miss the 90s/2000s internet.

The gist of it is that in the first decade or so of the World Wide Web, with the Internet growing but not as pervasive as it is today, the interfaces had a more stark and raw quality which invited individual creativity and control. As a user back then, you were exploring an evolving digital space and helping to create it. Today, with most of the planet online and a small number of digital platforms dominant, you are inhabiting an established digital space that was created by others.

For example, one of the earlier social media sites, MySpace (still around, BTW), allowed you to customize your user profile with your choice of backgrounds and styles – it even let you do this directly in HTML code. People’s choices were often garish and confusing – it wasn’t necessarily the most elegant of sites, but it was glorious in its embrace of individuality. Then Facebook took over, with its common profile format, where all you get to pick is two different images: a cover photo and a profile picture.

Similarly, in the early 2000s, there was all this excitement surrounding the “blogosphere,” which was a loose network of individual commentators, each with their own “web log,” or “blog” for short. Here random people of dubious authority would pontificate about the state of the world, and there was serious talk about how they were supplanting the “mainstream media” – that is, the old familiar sources of print and television news. I remember because I was one of those bloggers!

The blogosphere is mostly forgotten (says a guy on his blog), but the mainstream media is still on its way out, now being replaced by everyone’s favored source of news – that’s right, social media! This is possibly the worst way for you to discover what is going on in the world, as your feed is completely curated by algorithms designed to serve you palpable content in an information echo chamber. You will never learn anything new, only have your prejudices repeatedly reaffirmed.

These are just a couple of examples of how there has been a kind of homogenization of Internet content as the Internet has grown over the past few decades. This trend is connected to the way that big apps have become the primary source of content for Internet users, who find it convenient to go to one site (or maybe just a few sites) when browsing online. These sites are designed to engage users with satisfying content, since keeping users engaged is how they make their money. The trend is thus driven by both supply and demand, in a cozy little feedback loop that keeps users locked into their boring and predictable feeds.

Much has been made of this evolution (or devolution) of the Internet in online commentary. Writer and activist Cory Doctorow decries the “enshittification” of sites that lure users in with supportive features, only to pull the rug out once their user base was captured. Journalist Ken Klippenstein warns of the rise of an oligarchy of “appistocrats” with unprecedented social and political power. Meanwhile, writer and researcher Molly White acknowledges this degradation of online content, but reminds us that we still have the power to use the Internet creatively, if we choose.

I agree with her; despite the online space being taken over by corporate monoliths and becoming more of a curated and passive experience, it is still a place for individual expression and empowerment. There are plenty of people publishing independent writing online, such as on blogs like this one, and also on new platforms like Medium and Substack. The audio podcast is a new format which encourages individual creative effort, facilitated by the Internet.

Sure, Facebook sucks in general, but it’s also useful for staying connected with extended social groups, for sharing hobbies, and for organizing people – whether for a get together, or for a protest march. YouTube’s recommendation algorithms might be sketchy, but the site is a treasure trove of content in another new format: the video essay. This innovative art form has been so successful that many creators have been able to make a living producing it.

A video essay on YouTube about how the Internet used to be a better place.

Maybe it’s just the nerd in me, but in my mind the Internet remains a huge boon for us as individuals. But I also acknowledge why one might think of the late 90s and early 2000’s as the Internet’s Golden Age, as it was more of an exciting and exploratory time in the evolution of globalized digitization. It was a time when the practice of going online was still developing, and so could be likened to a “Wild West” period of frontier development. Now the frontier is fully settled, everyone is online, and the young generation are “digital natives” – that is, they have no life experience in the pre-Internet age.

Back in 2011, billionaire broligarch Marc Andreesen wrote an article about how “software is eating the world.” His piece was really just promoting tech stocks, but in it he made a point that the ubiquitous presence of the Internet, what with everyone on Earth accessing it via smartphones and broadband, meant that online solutions to any conceivable consumer demand could now be readily implemented. Hence, software companies were replacing older companies: for example, Amazon had taken over the book business, and Netflix was taking over TV and film.

I just love his expression, “software is eating the world.” It suggests how all human knowledge has been sucked up – devoured, if you will – by online platforms. All geographic locations of interest are stored in maps programs for navigating, all scientific and historical knowledge is in online encyclopedias and archives, all audio and visual entertainment (music, film, TV) is available in some streaming service or other.

The marketplace has been devoured by the Internet as well. Since merchants and consumers can easily share information and transact online, everything a citizen-consumer needs to thrive in the modern world – transport, accomodations, dining, goods, services – can be accessed through a pocket device. Thus, software companies have taken over these spaces as well, offering near-instant gratification of all these demands, supplanting the older ways of doing things with a new “sharing economy” that leverages the global digital networking of humanity.

I’ve posted before, under the tag “Ruling the Waves,” about how technologies develop in phases, starting with more exploratory and risky periods, and ending with dominant players establishing the rules by which the technology will finally be adopted. We are clearly in this latter phase with regard to the Internet, with the rise of monolithic “Big Tech” corporations with huge captured user bases, and founders and executive officers who are among the wealthiest humans in history.

In the process of consuming all human knowledge and enterprise, these software giants have standardized and regulated it to conform to both their desire for profits, and to Internet users’ desire for convenience and reliability. Interfaces have become more streamlined and content more predictable – but that also means, well, that the Internet has become more boring. Hence the nostalgia for the Internet of the past, and the perception that those were the good old days when there was more fun, excitement, and freedom to be had online.

In this boring new Internet, information gets distilled down to just what is barely needed. Content becomes predictable, repetitive, tedious – everything just a copy or mashup of something else. Knowledge, such as it is, is reduced to the least common denominator. Software didn’t so much eat the world as chew it up and digest it into a uniform pablum, which it now spoon feeds to an addicted user base. Generative AI, feeding off all of this ingested data, only makes things worse.

A video essay explaining how convenience leads to mediocrity in the information realm.

This is a somewhat bleak and dystopian assessment, to be sure: the Internet as tool of corporate control, pacifying rather than edifying the masses. But it’s not like we can stop using it; it’s become part of the basic infrastructure of civilization, like roads and the electical grid. Truly, it remains an incredibly useful and empowering tool. We just have to be aware as we use it that it is not necessarily designed with our best interest in mind, that the vast amount information it makes available includes much that is untrustworthy, and that it many ways it is a waste of our time. The Internet ate the world, but the real world is still there – the Internet can simply help us to make the most of it.

Italy Trip Retrospective

Italy Trip Retrospective

We’re back from our trip to Europe! As I wrote in my last post, we traveled to Paris, from there toured Italy, including Rome, then returned to Paris for a few days. I was really excited to visit these iconic cities, steeped in ancient and medieval history. Here is a little retrospective on how the trip went.

We certainly had a lot of fun, seeing new places and experiencing the cultural differences between two European countries and our native home, the United States. We had to adjust to new languages (though plenty of people spoke English in both France and Italy) and to new protocols of etiquette. We had to learn technical aspects of navigating the ground like how streets are identified and how the trains and subways work (we were traveling entirely by public transit, so at least we didn’t have to figure out driving!). We hit snags right away – even just getting out of the airport in Paris and on to the right train to the city proved challenging, as we tried to understand the ticketing system and work around the language barrier with the attendants.

I enjoyed being immersed in these Old World locales, even though it was disorienting at first and it took some time for us to become confident city-hopping travelers. Paris I thought was a very modern city, elegant and beautiful in its core, though in its outskirts it had urban blight to rival that of the Philly area where we live (that’s saying a lot). Paris felt cosmopolitan – a world city – whereas the Italian towns and cities, including Rome, were Italian – in your face with their history and culture and cuisine. Where Paris was elegant and baroque in its beauty, Italy outside of Rome was rustic and charming, and being there felt like stepping back in time. Rome was an insane chaos of monuments and buildings from all of human time, with all of the human race crowded into it taking selfies. It was an exhausting madhouse and I absolutely loved it.

One fun thing that happened on our trip is that we met up with our friend Kim, a seasoned international travel who was in the region and spent a day with us in Rome. We toured the catacombs of St. Calixtus with her, and hung out with her in the Renaissance-Baroque part of the city (to the north of the ancient ruins part). It was quite a treat to meet up with a friend from Pennsylvania while we were halfway around the world from home.

On our journey, I have to admit, I would sometimes hit a wall, overwhelmed by the novelty of our situation. I had this bad habit of panicking and freezing up, which was not conducive to getting around, and would upset Aileen. As a group we had conflicts, sometimes when we got lost, and sometimes when we pushed too hard. The latter was mostly because I was manically trying to see as much as possible, motivated by anxiety about the prospect that this was my one and only chance. This was not how Aileen wanted to vacation – she wanted to relax!

We had a good talk about these issues when we were in Rome, and agreed to be more communicative, and more open to one another’s needs, and that we should slow our pace down a bit. The overall tone of our vacation improved after this talk (led by Aileen, who has the high emotional intelligence quotient in our group). I think it’s fair to say that we learned as much about ourselves as about the places we were visiting on this trip. It was a tempering test of us as a vacationing trio, and we came out stronger and, I’d like to think, ready for more international travel.

Could we have prepared better? It’s hard to say. We did watch a lot of YouTube videos by experienced travelers before leaving, which gave us some good advice and a lot of other advice that turned out to be bunk. I tried to pick up conversational French and Italian by studying phrasebooks, but nothing stuck. I think our approach of just diving in worked out, and we learned enough to make some adjustments to how we pack for travel, and to how we spend our time and money once we reach our destination, for the next time.

Here are a few quick tips for the American on a short touristy trip to Europe:

  • Take the bus tours! They are worth the high ticket price, since they save you so much walking. We did it in Paris and I wish we had done it in Rome.

Owning being tourists at the Trevi Fountain
  • Don’t worry about looking like a tourist. You are in a tourist destination surrounded by other tourists. Just own it.

  • In the same vein, don’t try too hard to speak the language of the country you are visiting (assuming you are not actually a fluent speaker). Learn to say hello, please, and thank you, and be polite. You’ll get by just fine.

  • Don’t do table dine-in every meal. It won’t always be a great experience, and you can enjoy take out or even food prepared in your rental accomodations just as well. This won’t only save money; it will also save time and hassle.

  • Your debit and credit cards from American banks should work in Europe, though you might want to doublecheck with your bank that your debit card is activated for international use. Debit card transactions will have a fee tacked on, but credit card transactions won’t. And cash is handy, so I recommend getting some Euro bills and coins – your U.S. bank should be able to provide them.

In addition to our bank cards working seamlessly, our smartphones did as well, after upgrading our Google Fi family plan for the duration. Having this indispensable tool of modern living handy at all times definitely made it easier to overcome the culture shock and to navigate the unfamiliar terrain. Google search came to the rescue many times. Aileen had visited there 20 years earlier, but what a different experience it was without the Internet in her pocket. I don’t know if I could have done this without a smartphone, but then again I can’t remember at all what life was like before they became a commonplace.

Even though I had my smartphone, I didn’t bother keeping up with the news. I didn’t want the distraction, and I found that, as time blurred and I forgot what day of the week it was, I also forgot all about U.S. politics. It seemed so distant and insignificant. We did tune in to the news on TVs in our rentals on occasion, just to see what it was like, even though we couldn’t understand the newcasters hardly at all. The big stories were Gaza and Ukraine, and local politics. Occassionally there would be some passing reference to something the U.S. was up to, but it didn’t seem like it mattered much to Europeans. Or even to us, so far from home, which is weird for me to say since I obsessively blog about politics. I almost questioned if I should bother any more!

One thing I did do with my smartphone was take lots of pictures and post them on Facebook, contrary to the statement I made at the end of my last post. It was just so easy to keep up with this familiar pattern of behavior, in this age of the pervasive Internet.

My beloved Renaissance wall in Lucca, complete with bastions

It’s good to be back in the U.S., though I must admit I felt a little “reverse culture shock” on coming home. Dulles airport seemed kind of sparse and – shall I say it – provincial, compared to Charles de Gaulle. I noticed that the announcements were in English – as in just English – whereas at CDG they had been in French, English, and Mandarin. I guess we know where the Chinese middle class is going on vacation. And Americans are definitely dressed down compared to Europeans, and also friendlier and more easygoing. We’re a people who embrace a casual way of life, no doubt about it.

As I said, I think we got bit by the international travel bug, and I hope we do this again, maybe next year? I know Tiernan would really like to visit Japan. I thought we might try a place where English is the native language – I’ve never been to the British Isles, or to the land down under. If we went to Scotland, maybe Gavin would join us? A world of possibility lies before us.